I’ve been a merchant in Second Life for more than four years. It’s quite the experience, and if you’re thinking on starting your own business in SL, I can’t but recommend you to go for it. I also want to share with you the things I’ve learned these years.
Because when I started, I had no idea of things I could (and should) set in place to make my life as merchant, easier. This goes from deciding on a name, to deciding store policies, what information providing to customers, what to write on my product ads, which scripts using to make my life simpler, managing bloggers… and more. But now that I know them, I can try to help you in being better prepared when you start your own adventure 🙂